Fact is that all offline and online businesses
today needs traffic to grow.
In recent times, social media traffic has turned
one of the major sources of traffic to online
businesses/blogs/websites.
As a webmaster, the traffic that can be gotten
from social media platforms to your webpages
can be massive and organic if you know your
onions.
No doubt that Facebook till this very moment
remains the number 1 social media platform
online in terms of daily traffic.
Today, we are going to be showing you how you
can easily tap from this Facebook massive traffic
to grow your audience and businesses with only
$1.
Must read: How do you grow your blog?
As the topic suggests, we will be focusing on
how you can advertise on Facebook by boosting
of blog/website post for only 1$ in order to
reach wider audience than you can imagine.
Facebook have different types of advertising
medium for business minded individuals or
companies.
The 3 major and most common types of
Facebook ads are
1. Pay per Click method of advertising on
Facebook
2. Pay per Impression advertising
3. Post boosting pattern of advertising.
Recommended: The two best and largest
sources of blog traffic
And as you should already know that our
interest for the day lies on the post boosting
method of advertising and so we will be treating
that in details.
How do you boost a post on Facebook with 1$
to reach wider audience?
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First thing first, for you to boost a particular
post from your blog or website to wider
audience on Facebook, you will need to be on
PC (Desktop version) and have a Facebook fan
page . If you don’t have one already, you can
easily create one by logging into your Facebook
account on a PC and locating the create page
link, then fill up the necessary details.
= => Now you have a Facebook page , create a
very catchy short message (Advert message)
relating to the post that you want to boost with
link to the post. Make sure you have a very nice
and big enough image related to the post;
because statistics show that post boost with
nice, clear images attract better attention.
Don’t miss: Is Google Adsense overrated?
*Note * After creating your advert message on
your Facebook page, before posting it,
immediately you insert the link to the post that
you are boosting, image to the post drops down
with an embedded link to the post, now to keep
your post clean, endeavor to delete the initial
link to the post, as the image will now serve the
purpose.
= => When you have posted the advert message
on your Facebook page, you will now see Boost
Post option just below the right corner of it, just
click on the Boost Post option to initiate the
post boost process (Ads manger window pops
up).
There in the pop window is where you will now
choose your targeting audience and set up your
budget, so let’s ride on.
= => For optimal performance, from the
Audience section in the ads manager window,
click the drop down menu and choose the
second option that says “People you choose
through targeting”, when you do that, Facebook
will now load the default Audience setting
consisting of Name of Audience, Country, gender
age limits and Others.
Read also: Who click on those ads on your
blog?
Now it is time to edit it to suit your purpose, by
clicking on the edit default audience link just
beneath.
*For the Name of audience area, just choose any
unique name that best describes your targeted
audience.
*then choose a country by typing in the name of
the country in the space provided, at this point it
is preferable to target only one country since
you are operating on a low budget, you can
even narrow it down to state or cities by
selecting states or cities from the menu, but a
country is just OK for now for better
performance.
*Coming down to age , you can leave the default
age which is set at 18 to 65+ , depending on
your content, you can even bring the age down
say from 15 to 65+ , because these days, even
kids are internet expert.
*Then in the gender section, choose all i.e. both
Men and Women.
*Come down to interest; this is very important,
it is like keywords or categories , that best
describe the contents you are boosting, you can
choose 2 or 3 or more separated by commas
= => Now coming down to maximum budget ,
the default lowest budget that you will see is
either $20.00 or $5. 00 but you can edit that
manually, so just edit it and input $1.00 , it will
then load your estimated audience reach for that
amount which can range from 1,500 to 4,000
depending on targeted country.
= => Coming down to the default currency, the
USD is Ok, so skip that and go down to Number
of days drop down menu, click and choose 1
day. This is the number of day(s) your post ads
will be served.
= => Come down now and click on the boost
option to take you to next and final stage of
your campaign set up where you will now add
your payment details.
= => In the Add Payment Method Window,
choose the credit card radio button, then select
your card type (MasterCard preferably for this
tutorial), fill in the required credit card details in
their various spaces then come down and click
on Submit option.
You can also read: What are your biggest
blogging challenges?
Hurray! You have succeeded in submitting a
post for boosting to a wider audience on
Facebook.
Just wait for Facebook to approve your
campaign. If you set up everything well as
explained, your posts will be approved in due
time and Facebook will then deliver your post to
the news feed of your audience reach.
If you are happy with this post, kindly use the
comment box to express yourself or if you have
question pertaining to what you just read, you
can equally do same below and I will be glad to
reply you.
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